BUS 398 - Strategic Management

Credits: 3

Prerequisite: BUS 211, FIN 221, and at least junior class standing. A capstone course designed to expose students to a strategic perspective on global issues that impact the firm. Integrative in that it draws on concepts from functional disciplines (e.g., finance, marketing, accounting) in the diagnosis, analysis, and resolution of complex business situations. Practical problem-solving skills are emphasized. Case analysis and/or computer simulation are used extensively in oral presentations and written cases. Limited to BSADM, ACCT, or JMCB majors. Not open to students who have taken or are currently enrolled in ACCT 398.