BUS 320 - E-Commerce Management

Credits: 3
Planned Offering: Offered when interest is expressed and departmental resources permit.

Prerequisites: ECON 101 and 102 and at least junior standing.This course examines historical, entrepreneurial, strategic, social, and legal aspects of using the Internet for business purposes. Emphasis is on a managerial perspective, rather than a technical perspective, of e-commerce. Topics include Internet infrastructure, innovation, change, competition, intellectual property, and privacy. Case studies are used extensively, and students prepare written and oral case discussions and present collaborative research projects.Garvis.